Rob Naddelman brings an eclectic, cross-industry perspective that adds a rare, additive view for private equity investors, operators, and boards. That perspective helps clients sharpen strategy, move faster through diligence and transformation, and build organizations that are more competitive and built to last, backed by three decades building and running organizations across sports and events, healthcare and life sciences, marketing and creative agencies, professional services, and AI-enabled businesses.
Rob earned his BA from the University of Pennsylvania, where he was a four-year varsity baseball player, a two-time All-Ivy selection, and a member of an Ivy League Championship team that competed in the College World Series Midwest Regional. He was later inducted into the Penn Baseball Hall of Fame.
Rob served as President of Factory Athletics — home to Baseball Factory and Softball Factory — and built it over nearly three decades into the national market leader in sports talent development, before selling the business to Unrivaled Sports in 2023. Under his leadership the company grew to more than 2,000 employees and contractors, ran over 1,000 events a year in 150 cities, and helped develop more than 600 future MLB players.
He went on to serve as COO and Chief Business Officer of Imre, an award-winning, private-equity-backed marketing and healthcare communications agency, where he led a multi-year transformation of the agency into a pharma-focused agency of record — overseeing Finance, HR, IT, Operations, Editorial, Resourcing, and Project Management. As part of that transformation, he modernized the agency's systems, streamlined its workflows, and became a certified Agile Scrum Master along the way. He combined agile workflow, AI adoption and integration, data integration, and KPI measurement to drive measurable time and cost savings across the agency, and worked closely with key team members to explore how custom AI agents could improve and expand client delivery. He also helped lead the effort to build a custom solution for brand AI visibility, developed in partnership with established market leaders. Throughout, he kept human inclusion and coaching at the center of that work, so the technology served the people using it rather than the other way around. That work sits alongside his sports and events background and gives him direct operating experience in healthcare and life sciences, and in marketing and creative agencies, in addition to professional services and sports and events organizations.
Rob is also active in YPO (Young Presidents' Organization), where he has served his chapter as Chapter Chair, Strategic Planning Officer, and Treasurer. The strategic planning process he built became a blueprint adopted by other chapters, and in his year as Chapter Chair, his leadership helped the chapter win Best Large Chapter of the Northeast Region. He now operates RAN Consulting, advising private equity firms, operators, and boards on strategy, diligence, growth, business transformation, finance and operations, and other disciplines. His experience spans sports and events, healthcare and life sciences, agencies and marketing, professional services, and AI-enabled businesses.
Commercial and operational diligence for investors evaluating targets across sports and events, healthcare and life sciences, agencies, and technology-enabled businesses — management depth, unit economics, and exit thesis.
Growth and expansion planning for owners and operators, from market entry and go-to-market design to financial projections and roll-up strategy.
Ongoing board and advisory engagements for portfolio companies and founders who need an operator who has scaled a category leader and led a PE-backed agency transformation.
Deep domain experience spanning sports and events operations, healthcare and life sciences, marketing and creative agencies, professional services, and AI-enabled businesses.
Leading organizations through operational change — restructuring workflows, standing up new systems, integrating and implementing AI, and aligning finance, IT, and resourcing around a new operating model.
Hands-on oversight of finance, budgeting, and day-to-day operations for PE-backed and privately held businesses moving through growth or transition.
Embedding agile workflow, AI adoption, data integration, and KPI measurement into how a business runs to cut time and cost — including custom AI agents that expand client delivery and custom brand AI visibility solutions built with established market partners — without losing the human coaching that makes change stick.
Culture-building and leadership development for executives and teams, drawing on experience building organizations where people, accountability, and trust drove the results.
"Rob Naddelman leverages his seasoned, experienced perspectives to create competitive strategies and effective operational execution. He engages every level of an organization with a measured, deliberate, engaging, and approachable style. His leadership provides a clear and comprehensive view of a competitive enterprise, always focused on client satisfaction and motivating talent. And his practical management of essential operational details aligns a company to generate material results."
"I've known Rob for over 25 years, first as an investor and board member of Baseball Factory, and over time as a close mentor and friend. During the sale of Baseball Factory, we worked side by side through every stage of diligence and negotiation, and I watched him navigate a genuinely complicated transaction with grace, effectiveness, thoroughness, and tenacity. Rob has my highest recommendation, as an operator, advisor, and board partner."
"In my 30+ years in the industry, under many different leaders, Rob stands out as the best I've had the privilege to work with. I can recommend him without hesitation as an exceptional leader, mentor, and business builder, and as someone whose integrity is evident in every decision he makes."
"The framework he built for our YPO chapter ended up being recognized as a best practice and has since been used by other chapters across YPO. Rob is steady, collaborative, and always focused on impact. Any team would be lucky to have his leadership and strategic insight."
"Rob is one of the strongest agency leaders I have worked with. He is not just an operator — he is a culture builder who happens to be excellent at running the business. That combination is rare, and it is exactly what makes him a natural CEO."
"Rob is the best executive leader I have ever worked for. As COO of imre, he is an exceptional business leader. He transformed and modernized agency operations in a short amount of time, always keeping his team focused on the north star through many obstacles. He is simply the best!"